Berdikari, which means in Indonesian to be a self-made person. To be able to work and live by our means as human beings. Be self-sufficient. And this is the hope for the brand. and it reflects with the attainable price of good ,comfortable food.
The branding approach is inspired by the Malacca Peninsula region, where, at its prime, the Malay trade route was booming. Many people gather and share their experiences of working-class food. That is the main base of the Berdikari product.
Year: 2024
Core Team: Adam Zelig, Rahadian Bima Saprilla, Wisnu Adhikusuma, Akmal Negara
Location: yogyakarta, central java, indonesia
patron: Raffi Fahrizan, Muhammad Ilham.
Feel free to be inspired by the presentation above. All the materials and reference are belonged to their respective owners.
Sajian Semenanjung
Projek AGNI (Kreasi Arta Dharma Ltd.) is an Indonesian-based boutique branding agency and strategic consultancy. We work locally and globally.
Just reach us anytime, anywhere. 0.7893° S, 113.9213° E - Ideology / Design / Culture.