Revisit the good Indonesian soto street vendor

Revisit the good Indonesian soto street vendor

Soto Sedari

Brand Identity, Graphic Design

Soto Sedari is all about the contrast, festivity of informalities and richness of flavor all combined in one new heightened bowl of Soto.

Located in the business districts and partnering with Projek AGNI, we introduce various well known and hidden savory delights of Indonesia.

The concept itself is inspired by the most favorable of “kaki Lima” vendors across the country, ‘Sedari Dulu’ has been well known.

Soto Sedari adalah mengenai kontras, keragaman informal dan kekayaan rasa dikombinasikan menjadi semangkuk Soto yang baru.

Berlokasi di distrik perekonomian dan bekerja sama dengan Projek AGNI, Soto Sedari mengenalkan berbagai macam soto yang sudah terkenal ataupun sangat
jarang didengar dari Indonesia.

Konsepnya adalah dengan merevitalisasi warna Kaki Lima yang Sedari Dulu sudah termasyhur keunikannya.

PARTNER
Johann Tirta

Rezha Noviana

PARTNER
Johann Tirta

Rezha Noviana

COLLABORATOR
Food Stylist - Bima Tomo (Gastronosh)

Photographer - Ace Raden Desenasuria

Art Stylist - Rumi Siddharta

COLLABORATOR
Food Stylist - Bima Tomo (Gastronosh)

Photographer - Ace Raden Desenasuria

Art Stylist - Rumi Siddharta

LOCATION
Bandung
YEAR
2017
SotoSedari-Graphic-04
SotoSedari_wide_2
SotoSedari-Graphic-03
Soto Sedari Assemblage
SotoSedari-Graphic-02

CIPTA - RASA - KARSA

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Projek AGNI is a team of Branding Artisans based in Nusantara.

Projek AGNI is a Branding Artisans based in Nusantara.

Projek AGNI is a team of Branding Artisans based in Nusantara.

©2019 PROJEK AGNI

©2019 PROJEK AGNI

©2019 PROJEK AGNI