Smoky identity of aromatic eastern Nusantara slices

Smoky identity of aromatic eastern Nusantara slices

Marase Se'i Sapi

Visual Identity, Graphic Design

Originated from Kupang East Nusa Tenggara. Marasé offers an authentic atmosphere in Bandung for Se'i based cuisine.

The team asked Projek AGNI to embed cultural approach on the identity. Since they are many alluring visual in that Region too, we try to assemble all essential visuals to appetite the audiences.

Berasal dari Kupang, Nusa Tenggara Timur. Marase menawarkan atmosfir yang otentik untuk para penikmat masakan Se'i Sapi di Bandung.

Tim dari Marasé mengajak Kami untuk memberi nafas yang lebih berbudaya dalam identitasnya. Di daerah sana, kultur kesenian juga sangat beragam, maka dari itu Projek AGNI mencoba menggabungkan, memasak semua citra yang menarik untuk dicicipi para tamu.

PARTNER
Lucky Danna Aria
COLLABORATOR
Food Stylist - Bima Tomo (Gastronosh)

Photographer - Ace Raden Desenasuria

Art Stylist - Rumi Siddharta

COLLABORATOR
Food Stylist - Bima Tomo (Gastronosh)

Photographer - Ace Raden Desenasuria

Art Stylist - Rumi Siddharta

LOCATION
Bandung
SECTOR
F&B
YEAR
2018
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AGNI_MaraseGraphic_moodboard
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MARASÉ LOGO INSPIRED BY THE ENDE CHARACTERS (AKSARA) THAT USED BY INDIGENOUS FROM SOUTHEASTERN PART OF INDONESIA.

AS THE NAME OF SE’I SAPI RESTAURANTS. COMES FROM THE ROTE LANGUAGE ITSELF THAT DERIVED FROM:

MARAS: CROWDED, PACKED, FESTIVE

MERE: BIG, LARGE, BOLD

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CIPTA - RASA - KARSA

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